Title - White-Label Voice AI Partner Checklist: 14 Questions to Ask Before You Resell
URL - https://ainora.lt/white-label-voice-ai-partner-checklist
Last Updated: 2026-09-24

# White-Label Voice AI Partner Checklist

A white-label voice AI partner checklist is the set of commercial, technical and legal questions a reseller should get answered before selling an AI voice agent under their own brand. Ainora answers all of them on this page. It publishes how partner pricing is structured - a platform fee sized to volume, per-minute usage, and numbers passed through at cost - and quotes the figures after a partnership call.

## The 14 questions, answered

| # | Question | Ainora's answer | Check with any provider |
|---|---|---|---|
| 1 | How is partner pricing structured? | Three parts: a monthly platform fee sized to your volume, usage billed per minute of conversation, and phone numbers and carrier costs passed through at cost. Exact terms are quoted after a partnership call because they depend on volume, languages and channels. | Ask for the full monthly cost of one client at your expected call volume, including numbers and messaging - not only the per-minute rate. |
| 2 | Is there a minimum commitment? | Commitment is agreed per partner and sized to where you start. Starting with a single client is a normal first step, and the terms grow with your volume. | Ask whether the minimum is a monthly spend, a contract term or a client count, and what happens if you stay below it. |
| 3 | What does launching the first client cost? | Ainora sets up your white-label environment and builds the first client's agent with you. Any one-off setup is quoted up front, before any work starts. | Ask whether a build or setup fee applies again to every new client, or only once. |
| 4 | Can I set my own price and keep the margin? | Yes. You set the retail price, and the difference between your price and your partner cost is your margin. For creators and introducers who would rather not resell, a revenue-share model is available instead. | Check that the provider does not publish a retail price your clients can compare against yours. |
| 5 | Who invoices the end client? | You do. In the reseller model the client is billed by you, under your brand. Ainora bills you as the partner. | Confirm in the agreement that the provider does not invoice or sell to your clients directly. |
| 6 | Who owns the client relationship? | You do. Your clients see your brand, your domain and your dashboard at every touchpoint. Ainora stays invisible infrastructure. | Check for a non-solicitation clause that stops the provider selling direct to clients you brought. |
| 7 | Can I get phone numbers in my market, and what happens to them if I leave? | Local numbers are provisioned for your clients' markets. Number ownership and porting at the end of an agreement are written into the partner agreement. | Get number porting terms in writing before the first client goes live - a client's phone number is the hardest thing to move later. |
| 8 | Does it handle inbound and outbound calls? | Both. The same platform answers inbound calls and runs outbound work such as appointment setting, follow-up and database reactivation. | Ask to hear an outbound call in your language, not only an inbound demo. |
| 9 | Which languages and voices are available? | Agents speak local languages, including Baltic, Slavic and Central and Eastern European languages as well as German, French, Spanish and Italian, and can switch language in the middle of a call. | Call a live demo agent in your own language before you decide. Accents, names and numbers are where weak agents fail. |
| 10 | Can the agent book appointments and send SMS or WhatsApp? | Yes. The agent books into the client's calendar or booking system through an integration, and follows up by SMS and WhatsApp. | Ask which booking systems are already integrated and how a new one is added. |
| 11 | Is it fully white-label, with my domain and client sub-accounts? | Yes. Your logo and colours, your own custom domain, a branded client dashboard, and a separate sub-account for every client. | Look for vendor branding in emails, the dashboard and caller ID. Any leak tells your client who is behind you. |
| 12 | Who handles onboarding and technical support? | Ainora builds, tunes and monitors the agents and handles technical support for the platform. You handle the client relationship. Support terms are set out in the partner agreement. | Ask who the client calls when something breaks at night, and get the support terms in writing. |
| 13 | Is there an API and webhooks? | Yes. The partner API and webhooks create and configure client sub-accounts and send call events into your own product and workflows. | Ask for the API documentation during due diligence, not after you sign. |
| 14 | Which compliance documents are available? | Call data is stored in the EU on a GDPR basis, a data-processing agreement (DPA) is available to partners, and every agent discloses that it is an AI in line with EU AI Act Article 50. The data-handling documentation is shared during due diligence. | Request the DPA, the list of subprocessors and the exact AI-disclosure wording, and check whether client data is used to train models. |

## How partner pricing is structured (without the numbers)

1. **Platform fee** - A monthly fee sized to the scale you operate at. It covers the white-label environment, the dashboard and the infrastructure your clients run on.
2. **Usage** - Billed per minute of conversation, so your cost moves with the calls your clients actually make.
3. **Numbers and carriers** - Phone numbers and carrier costs are passed through at cost, not marked up as a hidden margin.

You set the retail price, invoice your client and keep the margin. Whichever provider you compare, ask for the full monthly cost of one client at your expected volume, including numbers and messaging. A low per-minute rate can hide a high platform or setup fee.

## Starting with one client

1. **Send a partner enquiry** - Tell us your market, the clients you sell to and the languages you need.
2. **Hear it in your language** - Talk to a live demo agent in your language before you commit to anything.
3. **Scope the first client** - Your white-label environment is set up and the first client's agent is scoped as a pilot. Any one-off cost is quoted before work starts.
4. **Go live, then add clients** - Once the first client runs, add the next ones from your dashboard or over the partner API.

## Documents to request before you sign

- The partner agreement, including commitment, support and exit terms
- The data-processing agreement (DPA) and the subprocessor list
- A statement of where call data is stored and processed
- The exact wording the agent uses to disclose that it is an AI
- Phone number ownership and porting terms
- API and webhook documentation

## Frequently asked questions

### What is a white-label voice AI partner checklist?
It is the list of due-diligence questions a reseller should get answered before selling a white-label voice AI product under their own brand: how pricing is structured, whether there is a minimum commitment, what launching the first client costs, who sets the price and invoices the client, who owns phone numbers, which languages work, who does support and which compliance documents exist. Ainora publishes its answer to each question on this page.

### Does Ainora publish reseller prices?
No. Ainora publishes how partner pricing is structured - a monthly platform fee sized to your volume, usage billed per minute, and phone numbers and carrier costs passed through at cost - but not the figures. Exact terms are quoted after a partnership call because they depend on volume, languages and channels.

### Can I start with just one client?
Yes. Starting with a single pilot client is the normal first step. Ainora sets up your white-label environment and builds that client's agent with you, any one-off cost is quoted up front, and you add further clients once the first one is live.

### Do I set my own retail price?
Yes. You set the price your clients pay, invoice them under your own brand and keep the margin between your price and your partner cost. For creators and introducers who would rather not resell, Ainora also offers a revenue-share model.

### Can I hear a demo in my language before deciding?
Yes. You can talk to a live demo agent in your own language before any commitment, and the first client is run as a scoped pilot.

### Who supports my clients when something goes wrong?
Ainora builds, tunes and monitors the agents and handles technical support for the platform, while you handle the client relationship. The support terms are set out in the partner agreement.

### Is the platform compliant with EU rules?
Call data is stored in the EU on a GDPR basis, a data-processing agreement is available to partners, and every agent discloses that it is an AI in line with EU AI Act Article 50 and honours opt-outs. Lawful use still depends on your market, sector and how campaigns are run, so review the documents during due diligence.

### What should I ask any white-label voice AI provider?
Ask for the full monthly cost of one client at your volume including numbers and messaging, whether setup fees repeat per client, whether a retail price is published that undercuts you, who owns the numbers and how they are ported, who the client calls at night, and for the DPA, subprocessor list and AI-disclosure wording before you sign.

## Related
- Partner program: https://ainora.lt/partner-program
- White-label overview: https://ainora.lt/white-label
- Revenue-share model: https://ainora.lt/ai-voice-rev-share-partner

Send a partner enquiry: https://ainora.lt/contact?from=partner-checklist