AI Call Routing
Wrong department transfers cost you trust every time.
AI call routing listens to what the caller actually needs, checks who is best placed to help, and transfers with full context. One phone number, zero menus, zero cold handoffs. Hear it live: call +1 (218) 636-0234 (Jessica) to test a real intent-based routing call in 60 seconds, no signup.
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The cost of getting routing wrong
of B2B customers buy from the business that responds to their inquiry first
Source: Harvard Business Review (Forrester)of customers say the experience a company provides matters as much as the product itself
Source: Salesforce State of the Connected Customerin customer-service automation value McKinsey estimates from generative AI across functions
Source: McKinsey Global InstituteWhat it does
Six capabilities that replace your IVR and your routing rules at once.
Intent-based routing
AI listens to what the caller needs and routes to the right team based on the actual request. Sales inquiries go to sales, support issues go to support, billing questions go to finance.
Skills-based matching
AI matches callers to agents by expertise, product line, and issue type. A technical escalation skips tier-1 and goes straight to a specialist who can actually solve it.
Department lookup
AI maintains a live directory of your teams, specialists, and availability. Callers describe their problem once and reach the right desk without a single wrong transfer.
VIP identification
AI recognizes high-value callers from caller ID and CRM history, then routes them on a priority lane to their account owner. Top accounts never wait in the general queue.
Language detection and routing
AI detects the caller language in the first seconds of the conversation and routes to a native-speaking agent. No separate phone numbers per language, no menu choices.
Escalation thresholds
AI applies your rules for sentiment, wait time, and topic sensitivity. When a threshold is crossed, it escalates to a supervisor with the full call context and a suggested next step.
Hear our AI in action
Call Jessica, our live sales assistant. Ask for a specific team member to see intent-based routing in action.
How it works
From ring to the right desk, without a menu.
AI answers instantly, listens to the real reason for the call, checks availability across the organization, and transfers with a briefing. Every caller reaches the right person on the first try.
Answered the question, updated the record, confirmed by SMS, no transfer needed.
Issue, history, sentiment, suggested next action, all on screen.
One number, one journey, one log from start to finish.
Comparison
Legacy call routing. AI call routing.
Same inbound call, two different experiences. On the left, the status quo. On the right, what changes when AI owns the first minute.
Legacy routing
Menus and guesswork
AI routing
Intent and context
Where it works
Built for the teams that route the most calls.
Anywhere callers arrive with varied intents and limited patience, intent-based routing pays back quickly.
Call centers
AI triages high-volume inbound traffic, separates sales from support, and fills each agent queue with the calls they are actually trained for.
Healthcare
AI routes patients by clinical urgency and specialty. Nurses get triage calls, front desk gets scheduling, billing gets insurance questions.
Legal
AI separates new matter intake from active-case clients and routes returning clients directly to their assigned paralegal or attorney.
Hospitality
AI directs reservations, group bookings, and on-property guest issues to the right team across multiple properties from one phone number.
Insurance
AI distinguishes claim intake from policy questions and sends each to the correct adjuster, broker, or back-office team with full context.
Financial services
AI identifies the caller, their product mix, and the nature of the request, then routes to the correct advisor or service desk without a menu.
Integrations
Connects to your contact center and CRM.
Routing and context flow over the APIs you already use. No rip-and-replace, no new agent desktop.
Plus 7,000+ apps via Zapier, Make, and n8n. If your system has an API, we connect it.
FAQ
Frequently asked questions.
Ready to route every call correctly?
We will map your teams, languages, and escalation rules to an AI routing layer that sits in front of your current phone system.
Book a free consultation