White-Label Voice AI Partner Checklist
14 questions on pricing structure, minimums, phone numbers, languages, support, compliance.
Your first client goes live under your brand.
The 14 questions resellers ask before selling a voice AI product under their own brand - pricing structure, minimums, first-client cost, margin, numbers, languages, support and compliance - with our answer to each, and what to check with any provider.
A white-label voice AI partner checklist is the set of commercial, technical and legal questions a reseller should get answered before selling an AI voice agent under their own brand. AInora answers all of them on this page. It publishes how partner pricing is structured - a platform fee sized to volume, per-minute usage, and numbers passed through at cost - and quotes the figures after a partnership call.
- Client
- Aire Valley Dental, Leeds
- Relationship
- Your name on every touchpoint
- Price
- Set and invoiced by you
- Agent builtVoice, rules, diary in Dentally
- Number live0113 496 •••• · AI disclosure on
- Run and monitoredTuning, uptime, support
Hi, you're through to Jessica, the AI assistant at Aire Valley Dental. Shall I find you a check-up slot?
First call answered. Your client sees your brand.
The 14 Questions, Answered
01How is partner pricing structured?
AInora's answerThree parts: a monthly platform fee sized to your volume, usage billed per minute of conversation, and phone numbers and carrier costs passed through at cost. Exact terms are quoted after a partnership call because they depend on volume, languages and channels.
Check with any providerAsk for the full monthly cost of one client at your expected call volume, including numbers and messaging - not only the per-minute rate.
02Is there a minimum commitment?
AInora's answerCommitment is agreed per partner and sized to where you start. Starting with a single client is a normal first step, and the terms grow with your volume.
Check with any providerAsk whether the minimum is a monthly spend, a contract term or a client count, and what happens if you stay below it.
03What does launching the first client cost?
AInora's answerAInora sets up your white-label environment and builds the first client's agent with you. Any one-off setup is quoted up front, before any work starts.
Check with any providerAsk whether a build or setup fee applies again to every new client, or only once.
04Can I set my own price and keep the margin?
AInora's answerYes. You set the retail price, and the difference between your price and your partner cost is your margin. For creators and introducers who would rather not resell, a revenue-share model is available instead.
Check with any providerCheck that the provider does not publish a retail price your clients can compare against yours.
05Who invoices the end client?
AInora's answerYou do. In the reseller model the client is billed by you, under your brand. AInora bills you as the partner.
Check with any providerConfirm in the agreement that the provider does not invoice or sell to your clients directly.
06Who owns the client relationship?
AInora's answerYou do. Your clients see your brand, your domain and your dashboard at every touchpoint. AInora stays invisible infrastructure.
Check with any providerCheck for a non-solicitation clause that stops the provider selling direct to clients you brought.
07Can I get phone numbers in my market, and what happens to them if I leave?
AInora's answerLocal numbers are provisioned for your clients' markets. Number ownership and porting at the end of an agreement are written into the partner agreement.
Check with any providerGet number porting terms in writing before the first client goes live - a client's phone number is the hardest thing to move later.
08Does it handle inbound and outbound calls?
AInora's answerBoth. The same platform answers inbound calls and runs outbound work such as appointment setting, follow-up and database reactivation.
Check with any providerAsk to hear an outbound call in your language, not only an inbound demo.
09Which languages and voices are available?
AInora's answerAgents speak local languages, including Baltic, Slavic and Central and Eastern European languages as well as German, French, Spanish and Italian, and can switch language in the middle of a call.
Check with any providerCall a live demo agent in your own language before you decide. Accents, names and numbers are where weak agents fail.
10Can the agent book appointments and send SMS or WhatsApp?
AInora's answerYes. The agent books into the client's calendar or booking system through an integration, and follows up by SMS and WhatsApp.
Check with any providerAsk which booking systems are already integrated and how a new one is added.
11Is it fully white-label, with my domain and client sub-accounts?
AInora's answerYes. Your logo and colours, your own custom domain, a branded client dashboard, and a separate sub-account for every client.
Check with any providerLook for vendor branding in emails, the dashboard and caller ID. Any leak tells your client who is behind you.
12Who handles onboarding and technical support?
AInora's answerAInora builds, tunes and monitors the agents and handles technical support for the platform. You handle the client relationship. Support terms are set out in the partner agreement.
Check with any providerAsk who the client calls when something breaks at night, and get the support terms in writing.
13Is there an API and webhooks?
AInora's answerYes. The partner API and webhooks create and configure client sub-accounts and send call events into your own product and workflows.
Check with any providerAsk for the API documentation during due diligence, not after you sign.
14Which compliance documents are available?
AInora's answerCall data is stored in the EU on a GDPR basis, a data-processing agreement (DPA) is available to partners, and every agent discloses that it is an AI in line with EU AI Act Article 50. The data-handling documentation is shared during due diligence.
Check with any providerRequest the DPA, the list of subprocessors and the exact AI-disclosure wording, and check whether client data is used to train models.
How Partner Pricing Is Structured (Without the Numbers)
Terms depend on your volume, languages and channels, so figures are quoted after a call. The structure is the same for every partner.
Platform fee
A monthly fee sized to the scale you operate at. It covers the white-label environment, the dashboard and the infrastructure your clients run on.
Usage
Billed per minute of conversation, so your cost moves with the calls your clients actually make.
Numbers and carriers
Phone numbers and carrier costs are passed through at cost, not marked up as a hidden margin.
You set the retail price, invoice your client and keep the margin. Whichever provider you compare, ask for the full monthly cost of one client at your expected volume, including numbers and messaging. A low per-minute rate can hide a high platform or setup fee.
Starting With One Client
- 01
Send a partner enquiry
Tell us your market, the clients you sell to and the languages you need.
- 02
Hear it in your language
Talk to a live demo agent in your language before you commit to anything.
- 03
Scope the first client
Your white-label environment is set up and the first client's agent is scoped as a pilot. Any one-off cost is quoted before work starts.
- 04
Go live, then add clients
Once the first client runs, add the next ones from your dashboard or over the partner API.
Documents to Request Before You Sign
- The partner agreement, including commitment, support and exit terms
- The data-processing agreement (DPA) and the subprocessor list
- A statement of where call data is stored and processed
- The exact wording the agent uses to disclose that it is an AI
- Phone number ownership and porting terms
- API and webhook documentation
See the partner program, the white-label overview or the revenue-share model.